Support Growth

Helping business expand

Supply chains empower you to grow

Companies used to view the supply chain as a back-end function needing minimal attention. Recent success stories, however, have put the spotlight back on supply chains. We can help you leverage your supply chain as a strategic enabler to support business growth and stay ahead of the competition.

Helping business grow

Why supply chains should focus on growth

A growth-oriented supply chain is capable of dealing with market variation (demand fluctuation, disruption), as well as leveraging new revenue opportunities quickly. Supply chains must be modernized to meet these requirements, a process which requires in-depth understanding of a supplier’s priority segments and expectations.

We can help you tailor your supply chain strategy to meet your customers’ demands. In order to do this, it is essential to understand the lead time requirements of your strategic customer segments. One solution involves the prioritization of shipping, whereby high-value/high-density goods are assigned to airfreight and low-value segments to ocean freight.

How to support your growth strategy

Growth releases a lot of positive energy, but can often give rise to fierce competition. The challenge is to focus on the right topics, develop creative, practical solutions, and be faster than the market.

When companies grow organically, it is important to assess whether the supply chain can cater to changing customer expectations, while never forgetting that sales and distribution channels can quickly change as new technologies are introduced.

If your company is expanding into new types of products, your supply chain should undergo thorough preparation to ensure product availability from the very start, thus avoiding any loss of sales.

If your company is expanding into new markets you may face regulatory, legislative and cultural challenges, as well as unfamiliar demand patterns, all of which necessitate updates to your supply chain strategy. Long-term planning and carefully selected local supplier partnerships are key enablers of successful and sustainable business growth.

Concrete reorientation measures

For your new supply chain, targets and metrics will have to be defined such as lead time, inventory levels, order fill rates and on-time delivery. These key figures must be aligned with the goals defined in your business growth strategy.

To ensure supply chain flexibility and reliability, you also need to have the appropriate infrastructure and contingency plans in place. Having a clear and consistent overview is important for effectively monitoring and managing your supply chain and its response to growth. With timely and accurate data, your supply chain managers can gain deep market insight (e.g. market share, asset utilization) and provide valuable support when strategic decisions need to be made.

Logistics is growing faster than the world economy. Two of the key drivers are e-commerce and the continuous growth of emerging markets. As the most global player in the logistics market with the power to innovate, Deutsche Post DHL Group is in an excellent position to benefit from these drivers.
Konrad Grunewald, Associate Partner DHL Consulting

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